Earlier this week I had the pleasure of meeting Mark Jennings, or @markofrespect as many of you will know him. The following day Mark wrote a great blog at http://www.clicktoexit.com/ on the herd mentality, which seemed to strike a chord with so many of us.
Mark inspired me to put some of my own thoughts down, so here you go.
From a young age in this country we’re taught to conform. Now, discipline is important, but it’s stifling the hell out of creativity! Britain won’t be Great again until we find a way of enabling EVERYONE to express themselves and to feel confident enough to challenge the norms.
I remember when I was studying accountancy 20 years ago. We had a module on queuing theory! Only in the UK could you have this! We’d turned queuing into a science!
One of the worst cases of this type of excess I ever came across was at a company in Perthshire. I was visiting them with a view to having them do some creative work for us. However, from the moment I walked through the door they were, without realising it, doing everything possible to LOSE my business. The receptionist was glum. The waiting area resembled the worst ’80’s doctors waiting room that you can imagine, and worst of all, they had a sign prominently displayed with a list of NO’s – Things you couldn’t do! And this was how they treated visitors, can you imagine how they treated their staff? Automotons………
Jeez, they were awful. And funnily enough they didn’t win our business!
So what can we all do to drive this change? As Mark says, choose the closed door; take the path less travelled; always ask why? Sure, it will piss a lot of people off and you’ll make a name for yourself as an upstart.
But isn’t that the best way to be?