What do you stand for?


As I mentioned in Monday’s post, I spoke at The Milk Bar in Glasgow on Friday. What I didn’t say in that post was what I’d spoken about!

For a change, I wasn’t speaking about customer experience or designing services. This time I got the opportunity to speak about something else that I’m passionate about – the way we work.

I’ve been intrigued by this for a long time now, so it was good to have the opportunity to share some of my thoughts and provoke a discussion.

One of the concepts that I spoke about was that employment is a two-way contract, and that you should have expectations of the organisation, just as they will have expectations of you. But how many of us actually live that?

I told the story of my friend Nicola. Despite her tender years (Nicola is 27), she is a wise soul and someone who I enjoy spending time with. In the time we’ve known each other, she’s taught me a great deal.

One of the things I admire about Nicola is her strong social conscience. She cares about people and wants to do meaningful work. It’s a goal we can all aspire to.

Just as organisations have published values, Nicola has her own core values and beliefs, and she holds her employer accountable to them. If they stray too far from what she holds dear for too long, then she votes with her feet and finds a new challenge. To me that’s courageous and inspiring.

More of us need to think and behave like Nicola. If we do that, work will become more enjoyable, and we’ll make the world a better place. That’s worth doing.

So what do you stand for?

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