Why should you attend a marketing conference?

This summer I'm going to be speaking at TCMA 2016, the UK's leading content marketing conference. Over two days at the beginning of June, it's an opportunity to learn from some of the world's leading thinkers and practitioners in the content marketing space. Many people reading this post will be wondering exactly what content marketing … Continue reading Why should you attend a marketing conference?

Learning about content marketing

For the past couple of years I've been watching my friend Chris Marr building his business. Chris' focus has been content marketing, and he's the founder of the hugely successful Content Marketing Academy conference (and now the business of the same name). Whilst I've been aware of content marketing as a term, it's only really over … Continue reading Learning about content marketing